Survey for Personal Support WorkersHelp us build the care platform you’d actually want to use

Our Mission
Supporting PSWs by building tools that remove barriers, simplify your day, and respect your time.
Building Futures
You give care every day — your work deserves flexibility, fairness, and financial security in return.
Transforming Communities
When PSWs thrive, families do too. Tech should empower care, not complicate it.
A Brighter Tomorrow
You don’t just support people — you keep the care system running. Let’s build something that supports you back.

What’s Getting in Your Way?

Inconsistent hours, low pay, and paperwork overload — tell us what makes your job harder than it should be.

Source: Ontario Budget 2024
over49990PSWs Needed in Ontario by 2032
Ontario needs more PSWs — but Without support, many PSWs may leave the profession entirely.

What Would Fair Look Like?

Tell us what matters most — better wages, predictable hours, direct booking, or insurance support.

Source: Closing the Gap 2023 + Industry Data
Stat: $28–$29/hour — average billed by agencies
PSWs often earn only 50–65% of that. SMIL aims to put more back in your hands.

Simple Tools That Support You

Scheduling, payments, client communication — tell us which tools would help you get the job done, faster and easier.

Source: AGE-WELL NCE Survey 2020
66% of seniors feel confident using current technology
Your clients are ready for digital coordination. Help us build tools that work for both you and them.

If You Could Build It…

Transparent clients. Real-time jobs. Fair reviews. Emergency backup. Tell us what would make this the platform you actually want to use.

Source: HelloSafe Hospital Cost Study 2024
$795/day — Average cost of one hospital stay in Canada
Your preventive care keeps people out of hospitals. That value deserves real support.
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SMIL™ connects families and individuals with trusted Personal Support Workers —instantly and reliably.

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